When I first started Linkouture, I wanted to make one-of-a-kind pieces that were beautiful and affordable. Because I didn’t have much capital, and because I was stuck on this idea of affordability, I initially made my chains using silver-plated rings. It had the look of sterling silver, but at a much lower cost. However, I noticed that over time the plating… Read More
Creative Entrepreneurship
Do you have a new jewelry business or are thinking about starting one? Here you will find resources for jewelry makers and other creative entrepreneurs.
Tips for planning a successful home trunk show for your jewelry business
2020 Update: If you’re avoiding in-person events right now, learn how to host a virtual trunk show. The first year I turned my jewelry hobby into a business, I didn’t feel ready to participate in any craft shows. To me, those felt like something only “real” jewelry makers did, and in my opinion, I was not in their league. For… Read More
You aren’t that talented
“You aren’t that talented.” “You don’t belong here.” “Everyone here is better than you.” “Her booth looks way better than yours.” “Your jewelry isn’t unique.” “Who do you think you are charging that much for your work?” No, these weren’t the sharp words of a particularly cruel customer. These harsh thoughts rolled through my own head as I strolled down… Read More
From hazy idea to tangible product: My jewelry design process
Sitting in my condo on a cold New England winter morning in a pair of frayed black sweatpants and t-shirt, a mug of freshly brewed coffee warming my hands, an image danced across my mind. I closed my eyes and peered closer, allowing the idea to fill my head. Like the lens of a camera focusing on its subject, the… Read More